Apparel

Designs on Denim

Denims are going new age with cuts, designs, colours and styles that is ensuring that they are an eternal fashion statement. Denims are known as the spine of wardrobe. Fashions may vary in every season, it may come and go but denims are not at all affected by this. Denims have become quite versatile over… Read More Designs on Denim

Apparel

An Interview with Rishabh Oswal

Executive Director, Monte Carlo and Founder, Rock It, Rishab Oswal has taken the family brand a notch higher with his foresight and innovation. The Oswal brand has an instant recollect in the apparel industry courtesy the fact that it has been around for several generations. Now a third generation member of the Oswal family who… Read More An Interview with Rishabh Oswal

Apparel

All About Denims

India is the second largest denim consumer in the world. Over 550 million pieces of denim apparel and over 750 million meters of denim fabric were sold in domestic market in 2016. India is already consuming more denim than US and EU market and it is projected that the country will consume more than 800… Read More All About Denims

Apparel

Lee Jeans offers the perfect fit

Lee is the legendary jeans label that goes back to 1889 and is one of the world’s most iconic signatures of quality, innovation and craftsmanship. Following the establishment of the H.D. Lee Mercantile Company by Henry David Lee in Kansas, U.S., in 1889, Lee embarked on its journey to become a legendary denim brand. Over… Read More Lee Jeans offers the perfect fit

Apparel

Designs on Denim

Denim Jeans a cotton apparel, was originally designed for the working class. Today, it has become a part of the fashion garments space. Jeans as a fabric originated in the city of Genoa, Italy in the form of cotton corduroy. It arrived in United States in the late 18th century and in India the initial… Read More Designs on Denim

Apparel

Denim Wear

Denim a revolutionary fabric favoured is spreading its flavour across India. The retail revolution in India is fuelling the growth of the denim fabric in India taking it to Tier I, II, III towns and cities. Consumers have begun to understand that denim offers value for money, fashion and style quotient while maintaining versatility in… Read More Denim Wear