Going Green Bhu:sattva is a brand which has ‘started green’ instead of ‘going green’. The idea was to inculcate ethics and sustainability in the entire supply chain and thus, come up with a fair trade concept. The supply chain is strengthened by the backward integration ensured by the core designing team and the artisans. “In the organic… Read More Profile:new-age fashion house Bhu:sattva
Required – An Apparel Boost The Associated Chambers of Commerce and Industry of India (ASSOCHAM) report on The Textiles and Apparels Industry – Contributing to “Make in India” released in October 2015 pegs the Indian textile industry at an estimated USD 108 billion that is poised to reach USD 223 billion by 2021. The report… Read More What ails apparel exports?
Trend Alert With the sweltering heat finally showing some signs of abetment, it is the start of a new season and time to revamp your wardrobe with the latest in fashion apparel. So what is in vogue this season? Experts tell us more. Do the New In apparels, whether it is a western or traditional… Read More Seasonal Apparel Trends
Wear Fit – Stay Fit According to the government’s Make In India report, the wellness industry in India is worth Rs. 490 billion, and wellness services alone comprise 40 percent of the market. Estimates say that over 200 million people around the world practice yoga. The estimated market for yoga apparel in the US alone… Read More Fitness Clothes
New Age Fabric Ponte Roma or Ponte de Roma is one of the ancient names in textile/fabric industry which is even today reminisced as a rough, stiff and polyester material. But today, ponte fabric has come a long way with Suditi Industries Ltd, a BSE Listed company, an integrated firm for knitwear solutions along with… Read More The Ponte Vense Fabric
The Shirt Story Shirts are almost synonymous with men’s apparel and today there are a slew of brands that are tapping into this market and offering shirts for all reasons and seasons. And yes, these brands have shirts for numerous occasions as well. So here we give you a low down on what some shirt… Read More All about Men’s shirts
Government Impetus India is the second largest exporter of Textiles in the World and its exports is expected to grow by 20% per annum. By this projection, garment exports will be reaching an ambitious target of achieving exports of US$ 37.32 Billion by 2018-19. Given its employment and export intensity, apparel industry plays a significant… Read More Government Push to Apparel Exports
The last couple of weeks were hectic as I was travelling up North. Interestingly I went to Varanasi (or Beneras or Kashi) for the second time as part of the UP Travel Writer’s Conclave 2016 (in its second year). I also went to an art fair Chitrashaala where I met among other artists Sailesh Sanghvi who… Read More Varanasi Vignettes
Ode to Chalukyan Architecture As a child I had read much about the Chalukyas in my history books. Naturally when I had an opportunity to see this for myself, I jumped at the opportunity. Setting off to Hangal in Haveri district near North Karnataka is a wonderful way to see the famed Hoysala architecture. It… Read More Hangal – story of lost temples
Telly Queen The popular show Sasural Simar Ka has been enjoying an uninterrupted run for over 5 years now and the face of the show Dipika Kakar has been playing the female protagonist all through. A versatile artiste she tells us more in this exclusive chat. Rewind Dipika started her career in 2010 with the… Read More Interview with actor Dipika Kakar