The fact that children have a mind of their own is well known. In fact children are decision makers as far as their fashion choices are concerned. Perhaps it is this very ethos that has resonated with designers and brands that has increased the demand for designer kids wear. The kids apparel includes clothing for children… Read More Kids Wear Market in India
With the summer sun shining brightly, it’s time to make the most of the season by giving your wardrobe a makeover. And the summer is the right time to do that. And the men are not to be left behind so let’s see what is trending in men’s clothing this summer. Fabric Matters Cotton and… Read More Men’s Summer Fashion
With increasing health consciousness, resort wears fashion shows and adoption of swimming as a sport is seeing a sustained increase in the swimwear space. In fact it is not just children taking to swimming but adults also joining them. Swimwear today is not only a prerequisite to get into a pool but is also becoming… Read More Swimwear Market in India
The National Sizing Survey of India is arguably a big step forward for the Indian Apparel industry. The National Institute of Fashion Technology (NIFT), New Delhi under the aegis of the Ministry of Textiles, Govt. of India, is undertaking an extensive research study to develop a comprehensive size chart for ready to wear industry based… Read More The Right Fit
It’s a brand New Year and also the time when new trends make waves defining the year. And apparel is one of the key elements that are keenly followed not just by manufacturers and designers but also by customers. Inspirations Unlimited There are many trends and looks for 2018, something for everyone, but the overriding… Read More Crystal Gazing Apparel Trends 2018
Prime Minister Narendra Modi recently said that the domestic market for apparel and lifestyle products, currently estimated at $85 billion, is expected to reach $160 billion by 2025. The woolen wear industry in India is a rural based and export oriented and the country happens to be the 7th largest producer of wool and contributes… Read More Woolen Wear Market in India
Is there anyone who will say no to a vacation? Well probably not. Changing lifestyles, urban pressures and increase in earning power has meant that Indians holiday a lot. And not just holiday, most of them holiday in style. This is probably why vacation wear has become an in thing today. We explore what is… Read More Vacation Wear Trends
Athleisure as a segment is growing by leaps and bounds in the country. A key driver of this segment is the fact that Indians are increasingly becoming health conscious and are investing in a fitness wardrobe as well. HRX, India’s homegrown active wear brand was founded in November 2013 by Hrithik Roshan and Exceed Entertainment.… Read More HRX Brand Profile
India is the second largest denim consumer in the world. Over 550 million pieces of denim apparel and over 750 million meters of denim fabric were sold in domestic market in 2016. India is already consuming more denim than US and EU market and it is projected that the country will consume more than 800… Read More All About Denims
P N RAO is a name that one immediately associates with men’s suits. One of the country’s iconic and leading men’s fashion brand that represents the changing landscape of men’s fashion without compromising on the golden standards set by P N Rao, who at the beginning of the brand’s journey encouraged budding tailors to hone… Read More P.N. Rao Stretch Fabric