Pricey room rates do not seem to matter to many affluent guests who are choosing to prioritise experiences.
The experience at Taj’s palaces transcends the ordinary. Distinctive ceremonial welcomes spotlight the uniqueness of every palace. From luxurious rose petal showers to horse-drawn carriages and the sound of traditional drums and bugles, these set the tone of every stay. The architectural grandeur of these palatial structures elevates even the most leisurely stroll into a transcendent experience. From the airy corridors by the fabled Lily Pond at the Taj Lake Palace and the bougainvillea-kissed promenades at the Umaid Bhawan Palace to the grand archways of Rambagh Palace, every stroll and every walk echoes the tales from history. Our Signature Suites, fit for royalty, have been meticulously restored over decades and showcase the aesthetic excellence and heritage of the palace. From the picturesque stunning Sarva Ritu at the Taj Lake Palace that offers stunning views of the City Palace and carries Maharana Bhupal Singh’s initials engraved in its design to the opulence of the Maharani Suite at the Umaid Bhawan Palace, that was once the personal chamber of the erstwhile Maharani of Jodhpur and reflects her personal style in its striking décor, every suite in our royal palaces exudes a unique charm and distinctive characteristic appeal. The dining experiences at our Palaces – whether it be restaurants and bars to uniquely crafted settings unfold as captivating odysseys through the annals of time. The offerings span a diverse spectrum, featuring restaurants deeply entrenched in historical significance. The Suvarna Mahal at Rambagh Palace for example, one of India’s most luxurious restaurants was once a royal banquet with its exquisite fresco paintings and opulent décor; the Amrit Sagar bar at Taj Lake Palace –still houses the erstwhile Maharana’s throne from where he would address his esteemed guests. These culinary havens are not just sketches from history, but they proudly present dishes meticulously derived from recipes from the exalted kitchens of royalty, thereby offering a gastronomic voyage back in time.
These guests have a discerning sense of taste and a deep appreciation for the finer aspects of life. Because of this, they are generally open to paying the premium prices associated with staying at our palaces. Our guests recognize the exceptional value and unique experiences that our palaces offer, from the opulent accommodations and historical significance to the bespoke services and exquisite dining options. The unparalleled heritage and immersive luxury experiences justify the investment, ensuring that our guests feel they are receiving an extraordinary and memorable stay. This understanding and appreciation of the comprehensive luxury and exclusivity we provide help to mitigate any potential concerns about cost.
Aramness Gir, for instance offers an unparalleled experience that blends luxury, nature, and cultural immersion. Their rates are designed to reflect the exceptional value and inclusions provided: nightly accommodation in a spacious kothi, butler service, all meals, selected local non-alcoholic beverages, use of the gym and yoga pavilion, twice daily wildlife adventures, and visits to the Maldhari ness. Guests also enjoy access to a swimming pool, complimentary internet, laundry services, and more. Located on the boundary of Sasan Gir National Park, our 18 private village-style kothis, each with its own courtyard and forest views, offer a serene retreat. Additional offerings include guided wildlife safaris, wellness programs, cultural excursions, and personalized service, ensuring a transformative and rejuvenating stay.
Travelers look for more personal and private escapes which are luxurious, exclusive and unique in the way they curate their spaces, property design and experiences for a small group of guests. This concept has been popular in Europe for more than a decade now but is only just starting in India.
Read the full story that first appeared in Hotelier India’s August 2024 issue here:
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