Sanjay Laul, Founder of MSM Unify is disrupting the traditional study-abroad model with AI-led innovation.
Through MSM Unify, Sanjay has transformed a traditionally fragmented, agent-driven industry into a unified, AI-powered marketplace.
Sanjay’s story begins not with success, but with setbacks. After facing an early business failure, he chose to rebuild, and this time with a sharper vision and deeper conviction. What followed is a remarkable entrepreneurial comeback: the creation of a $400M global EdTech ecosystem, spanning 20+ countries and impacting millions of students worldwide.
International education has become increasingly competitive and technology driven. When Laul launched MSM Unify, he saw a significant gap in the international education system. Students had to work through multiple platforms for guidance, admissions, applications, visas, somewhere to live, and everyday support services. Institutions and recruitment partners also faced challenges around transparency and compliance.
Read the full story that first appeared in The Global Indian here:
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